LAZADA BRAND REFRESH
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Year: 2022
Client: LAZADA
Post House: Heckler Singapore
Disclaimer: All design, animation, logos, content, and any other material on this page are copyrighted by Heckler and the respective clients.
Lazada refreshed their logo to showcase various categories on their platform using five 3D idents representing fashion, homewear, electronics, food, and toys. Heckler was tasked to create a 3-second ident mash-up featured in all recent Lazada campaigns.
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Credits
Creative Director: Cody Amos
Producer: Lizzy Homersham
Artists Involved: Woon Yen Cheng, Danielle Melianti, Meghan Dwyer, Mohd Fizly